About Me

Hello! I'm Richard JC, and for over a decade, I've been immersed in the world of advertising. My specialty is Paid Media Strategy, a passion I've pursued while working with a variety of incredible brands and companies across Los Angeles. I've had the privilege of contributing to major accounts for industries like automotive, airlines, and consumer packaged goods.

I started this blog because I believe powerful advertising isn't just for big businesses. It's a skill that small and mid-sized businesses can master, too. My goal here is to share the insights and strategies I've used throughout my career—making them simple, actionable, and accessible to everyone. This is my space to empower you to grow your business, no matter the size.

I invite you to drop a comment with any quick questions you might have. I'm always happy to provide some general advice. For those looking for a more in-depth approach, I also offer consulting services. This blog is just the start—I'll be providing a wealth of resources, program reviews, and more. To make sure you don't miss anything, be sure to subscribe to my newsletter!